As snack enthusiasts’ palates evolve, the landscape of Southeast Asia and China’s snack market is undergoing a remarkable transformation. From novel flavours that tantalise the senses to guilt-free indulgences that prioritise wellness, these trends are reshaping how we munch.

Dive into the flavourful journey that’s redefining snacking in the region here below:

​ English version: SOUTHEAST ASIA & CHINA MARKET TRENDS 2023 – SNACKS

​ Chinese version: SOUTHEAST ASIA & CHINA MARKET TRENDS 2023 – SNACKS