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Optimising Multigrain Bread for a Growing Market: Stability, Texture & Nutrition

The demand for healthier, more convenient home-baking solutions is driving the rise of the multigrain bread mix market. With pre-measured blends of nutrient-rich grains and seeds, these mixes offer a simple yet wholesome alternative to traditional bread, making it easier for consumers to enjoy homemade goodness without the hassle4.

As lifestyles evolve and health-conscious choices take centre stage, multigrain bread mixes provide the perfect balance of convenience and nutrition. Packed with fibre, vitamins, and essential nutrients, they cater to the growing consumer preference for clean-label and functional food products.

The market is on a strong upward trajectory, valued at USD 4.2 billion in 2024

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