Magnesium is an essential mineral that plays a fundamental role in normal physiological functions, including protein synthesis, muscle and nerve function, blood glucose control, and blood pressure regulation.

As a structural component of bone mineral composition, magnesium contributes to bone formation and works synergistically with calcium to support normal calcium balance and utilisation within the body. It is also involved in the synthesis of DNA, RNA and the antioxidant glutathione.¹ Adequate magnesium intake is therefore considered an important component of a balanced mineral nutrition profile.

Incorporating magnesium into snack bars provides a convenient format to support daily mineral intake, particularly for individuals with active lifestyles or those seeking balanced