Food Forward

Meatless Sausage Innovation: New Frontiers in Plant-based Meat Production

To meet consumer expectations, manufacturers must address challenges such as replicating traditional meat sausages’ taste and texture, catering to diverse preferences, and mitigating allergen concerns. To attract the core meat-eater market, plant-based products should offer exciting flavours and have the same texture and taste as meat products.

The market for plant-based sausages is projected to achieve a valuation of US$ 1,228.1 million in 2023, with further growth anticipated to reach US$ 12,936.9 million by 2033. This upward trajectory indicates a compound annual growth rate (CAGR) of 26.5% throughout the forecast period1.

Key Factors Driving the Market1.

Health and Wellness: Consumers are becoming more health-conscious and seeking plant-based alternatives to traditional meat products. Plant-based sausages are considered healthier because they typically have less fat and cholesterol than traditional sausages.

Environmental Concerns: Concerns about the environmental impact of animal agriculture are driving consumers to seek more sustainable and environmentally friendly alternatives. Plant-based sausages are considered more eco-friendly because they require fewer resources to produce and emit fewer greenhouse gases.

Animal Welfare: Out of concern for animal welfare, consumers are turning to plant-based meat alternatives. As no animals are killed in the making of plant-based sausages, they are thought to be a more compassionate option.

Taste and Texture: As the quality of plant-based products has improved, consumers are increasingly choosing plant-based sausages for their taste and texture. Many plant-based sausages are now almost indistinguishable from traditional meat sausages in flavour and texture.

Convenience: Plant-based sausages are often seen as a more convenient option for people looking for quick and easy meal options. They can be cooked quickly and easily, making them a popular choice for busy consumers.

Challenges in the Meatless Sausage Market2

Creating meatless sausages presents various challenges that manufacturers and producers must address to meet consumer expectations and market demands. Here are some key challenges: